Agency Margin Calculator
Healthy agencies hit 50%+ gross margin and 20%+ net. Where does your agency land?
Calculate your agency gross and net margin from revenue, staff costs, and overhead. Healthy agencies hit 50%+ gross and 20%+ net.
Your estimate
Gross profit
$25,000.00
Revenue minus staff costs. This is what is left before rent, software, and other fixed overhead.
Net profit
$15,000.00
Gross profit minus overhead. The actual bottom-line surplus (or deficit) the agency generates each month.
Gross margin
50%
Gross profit as a percentage of revenue. Agencies below 40% are covering staff costs but leaving little room for overhead.
Net margin
30%
Net profit as a percentage of revenue. A net margin above 20% is considered healthy for a service agency.
